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Corporate event success relies on the use of platforms that are capable of acting as command centers with multiple solutions under the hood, and that prioritize best practices in event team communication.
One of the biggest challenges event managers seem to have is determining the return on investment for the events they participate in.
* Updated on January 13, 2020 As a business owner you should be well aware about leads and how to generate them as well. Such knowledge comes with selecting the most suitable applications to serve this purpose. The following is a list of apps that you can make use of when capturing leads. 1. Captello […]
Thinking about how you will manage your post-show follow-up, after a trade show or other marketing event, is a critical step in finding success with event marketing. There are several methods of communication that you’ll probably consider using in your follow-up, but have you considered text messages? Text Message Marketing in Post-Show Follow-Up You want […]
I’ve been thinking about the news I heard last Thursday, April 4th 2019, that a company called Integrate acquired Akkroo for $34M. Consolidation in the martech space is nothing new. In our six years in business, we’ve seen it happen over and over again, Oracle acquiring Eloqua, Upland Software acquiring LeadLander, Adobe acquires Marketo…the number […]
Dallas, Texas – Sales and marketing solutions provider Lead Liaison will be exhibiting at the 2019 EXHIBITORLIVE conference in Las Vegas, Nevada. The global leader in event lead management will be showcasing their solution, GoExhibit!, and how it manages event leads from capture to close. This three-day event will be held on February 25-27, 2019 at […]
Research Study on How to Find Email Addresses If you’re in B2B sales then it’s important to know how to find email addresses. Lead Liaison did a study on 100 people to see if we could find their email address. We already had their correct email addresses (in other words, we knew the answer); but, […]
Dallas, Texas – Lead Liaison announces a relationship with Avery, the leading manufacturer of labels and badges. Known for their enterprise marketing and sales software, Lead Liaison is answering a significant need in the trade show industry as it relates to fully-integrated lead capture. The company launched an event lead management solution earlier this year, called […]
Dallas, TX – Lead Liaison is an enterprise-level software provider, specializing in event lead management, marketing automation, website visitor tracking, and sales enablement. This week, they announce cutting-edge advancements to their suite of solutions, ideal for large enterprises. Their most recent inclusion is a Domo Connector, which allows users to incorporate extensive amounts of data collected […]
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