Automated text messaging via Twilio technology creates new possibilities for responsive marketing. Allen, TX (PRWEB) June 03, 2014 – Lead Liaison, a sales and marketing automation solutions company, announces the inception of its text messaging feature technology via Twilio solutions. Current customers now have the power of texting technology available via Lead Liaison’s drag and […]
In today’s marketplace, it’s essential to reach as many customers and prospects as possible. The best way to communicate with your target audience is with multi-channel marketing. Using just one marketing method – such as email – is no longer enough to remain competitive. The various marketing channels all offer unique advantages for promoting your […]
Don’t let another lead slip through the cracks because of poor lead distribution practices. Minimize human error through an automated distribution system while also implementing an analytical way to effectively distribute your hard-earned leads. There are several methods of lead distribution to choose from; it is critical that you have done due diligence in determining […]
Use your inbound marketing strategies beyond lead generation—learn how to create content that nurtures your leads too. Once leads have been generated and placed into the appropriate sales funnel, it’s crucial to qualify leads accordingly and determine as quickly as possible if a lead is not interested in you. There are several things to keep […]
Don’t waste your sales reps’ valuable time and energy chasing leads that are dead ends or aren’t your ideal buyers. But how do you weed out unfit leads from your database? It’s tedious work, even with the ability to do extensive research online. Let software relieve some of these headaches by using marketing automation to […]
Anyone running a business comes to find out they need some type of sales strategy. While marketing automation executes a lead to sales flow seamlessly for many businesses, others find that the one-size-fits-all solution they were looking for simply isn’t present when employing their marketing automation. As a small business, how can you make sure […]
To maximize your online presence, it’s important to make sure you’ve got all of your social media channels covered and that you’re regularly posting to each one. Keeping track of posts on Facebook, Twitter, LinkedIn, etc. can be a full-time job on its own. Save time and employee resources by letting marketing automation help you […]
New Partnership Yields More Powerful Direct Mail Marketing Options as Multi-Touch, Multi-Channel Marketing becomes More Important Allen, TX – Lead Liaison to partner with Direct Mail Manager. Lead Liaison, a privately held provider of marketing automation solutions, is pleased to announce its latest partnership with Direct Mail Manager, a direct mail marketing and handling company. Lead […]
People buy based on specific personal agendas and interests. In order to sell to such people, you need to know what their personal interests are, what drives them…. and ultimately speak to their personal needs. Kevin Allen, Founder of Planet Jockey, said he was “one of the best pitch guys in the industry” because he could […]
One of the most challenging tasks business owners face is workflow automation. Without someone sitting in the middle of everything and pulling all the necessary levers to get things done, many businesses struggle with engaging in a variety of tasks – including marketing automation and lead flow. Workflow automation doesn’t have to be painful, and […]
