Entries by Lead Liaison

Tools of the Trade: Screencast-O-Matic

In the busy world we live in, we all have our secrets to being more productive and more organized. Technology lends itself to creating more solutions. Lead Liaison is one of those solutions, and we have clients all over the globe that agree! But we didn’t get here by using outdated resources. Here at Lead […]

Data is More Secure Than Ever with Lead Liaison’s Participation in the Privacy Shield

Allen, TX – Sales and marketing software firm, Lead Liaison, solidifies inclusion in EU-U.S. and Swiss-U.S. Privacy Shield Frameworks to increase data security for international clients. The Privacy Shield Framework complies with European Union and Swiss data protection requirements when transferring personal data in and out of the United States. In order to comply, US-based organizations […]

How to Get Through the Gatekeeper & Raise Brand Awareness Using Marketing Automation

Sometimes the easiest way to not only get through the gatekeeper, but to get your prospect’s attention is to deliver the “WOW” factor. See, most gatekeepers see the same emails. They get the same phone calls. You are just one of many, and most are boring. If you were in their position, what would happen if you received something super […]

Lead Liaison’s OneFocus™ CRM Becomes Even More Effectual with the Addition of Task Manager

Allen, TX – Lead Liaison announced this week that they have added a powerful new feature, a Task Manager, to their already impressive OneFocus™ CRM that has taken the industry by storm. This additional feature changes the game for salespeople everywhere by managing tasks like phone calls, follow-ups, lunch meetings, and more within the CRM. […]

Social Media and Brand Awareness

There isn’t just one key to success for a company, no matter the size. Success is usually a product of persistence, best practices, and even a little (or a lot of) luck. One very important key to success is creating brand awareness. We’ve talked about brand awareness several times on the Lead Liaison blog, but […]

Lead Liaison Reveals Its Secret Sauce for Managing Leads

It’s not every day that a company pulls back the curtain and unveils the processes that make them successful. But Lead Liaison is different. Lead Liaison is known for unlocking the vault on marketing automation and lead management solutions. The decision to divulge their secrets is reflective of the company’s overall passion to support sales […]

Marketing Automation is for Universities

Educational institutions don’t often realize that marketing automation is for universities and colleges, too. The key to any department at your educational institution being successful is rooted in a foundation of strong communications with your stakeholders. Unfortunately, small departments are often tasked to communicate with thousands of people. This can be time consuming and expensive. The […]